Ford Motor Company and 12 metro Phoenix-area Ford dealerships recently teamed up with Big Surf Waterpark and the Salvation Army in support of its Extreme Heat Hydration Program to collect bottled water. As a result of the “Fill an F-150” water drive, more than 40,500 bottles of water were collected at Valley Ford dealerships.
“The Salvation Army is grateful to the Metro Phoenix Ford dealers for their support of our Hydrate Arizona campaign,” said Major John Brackenbury, Salvation Army, City of Phoenix coordinator. “As temperatures continue to rise, clean drinking water becomes a life and death issue. Thanks to the partnership with Ford Motor Company, we are able to provide relief to hundreds of men and women exposed to extreme conditions.”
Anyone who donated a case of water received a half-off voucher to Big Surf Waterpark in Tempe, redeemable this summer.
Glendale-based Sanderson Ford collected more bottles of water than any other Ford dealership at more than 18,000 bottles. The dealership won a barbecue lunch for all of its employees. Chapman Ford of Scottsdale, Tom Jones Ford of Buckeye and Earnhardt Ford of Chandler each collected more than 3,500 bottles of water.
“This is our second year hosting a bottled water drive in conjunction with Big Surf and the Salvation Army and we exceeded last year’s total by more than 9,000 bottles,” said Steve Papanikolas, Phoenix Regional Manager for Ford Motor Company. “Our dealers strive to go further in the communities where we do business. Thanks to the team at Sanderson Ford and to all our dealerships for your efforts in making this second annual bottled water drive a success.”
The Salvation Army’s Extreme Heat Hydration Program was launched in 2006 to distribute water and provide respite and safety information to those in need at mobilehydration stations in Metro Phoenix on days with excessive heat warnings. According to the Arizona Department of Health Services, more than 1,500 weather-related deaths from exposure to heat have occurred in Arizona since2000 (http://www.azdhs.gov/phs/oeh/heat/extreme.htm).
In addition to conducting the Valley-wide bottled water drive, Ford Motor Company seeded the effort with a $2,500 donation to the Salvation Army.